Annual Campaign 2023
A communication and mobilization campaign with the mission to denormalize smoking and raise awareness among young people aged 17 to 25 about the harms of tobacco products.
Account Director
Patrick Béland
Strategic Advisor
Adrianne Langlois
Art Director
Jeff Martin
Graphic Design
Jules Montbobier
Media Management and Optimization
Mélina Richard
Production House
oneChuck
Producer
Charles Sama